May 20 1873, San Francisco businessman Levi Strauss and Reno, Nevada, tailor Jacob Davis are given a patent to create work pants reinforced with metal rivets, marking the birth of one of the world’s most famous garments: blue jeans.
Levi Strauss and Jacob Davis receive patent for blue jeans (1873)
Born Loeb Strauss in Buttenheim, Bavaria, in 1829, the young Strauss immigrated to New York with his family in 1847 after the death of his father. By 1850, Loeb had changed his name to Levi and was working in the family dry goods business, J. Strauss Brother & Co. In early 1853, Levi Strauss went west to seek his fortune during the heady days of the Gold Rush.